Document Type : Research Paper
Authors
1 Professor at the Department of Social Communication Studies, University of Tehran)Corresponding Author)
2 PhD Student in Communication Studies, University of Tehran
Abstract
In this article the manner of representing the “Other” in 10 animations which succeeded in winning Oscar award during 2005 to 2014 is studied using Barth’s three levels semiotic method. The ideological significations of these animations are also studied. In this research, the way of representing race and gender of "other" are two main components. The result of the research indicate that the racist approach towards the other has changed in animations which are under study. Moreover, there has been a clear change in representing women in these animations. It can be said as a general conclusion that another representation in recent Oscar winning animations is the fact that there is not people’s race and gender which determines their otherness. Instead it is their thoughts, beliefs and actions which determine who is the “Other”. A representation of the other as the one who is against change, does not tolerate differences, is dedicated to traditions and hurts the environment is among the results of this study.
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