00 00; 00 00
Volume 12, Issue 16 , May 2012, , Pages 9-45
Abstract
The public diplomacy is a new approach in foreign policy that has been targeted people and especially elites in other countries.
In recent years the debates and researches about public diplomacy has been developed especially in United States, after September 11the studies and operations in United States ...
Read More
The public diplomacy is a new approach in foreign policy that has been targeted people and especially elites in other countries.
In recent years the debates and researches about public diplomacy has been developed especially in United States, after September 11the studies and operations in United States of America have been focused on Islamic world. However Islamic countries rarely pay attention to this issue and they are not concerned to consider it. This paper tries to find a response for this question: How is the public diplomacy of Islamic republic of Iran in Islamic World? So in this article by using the conceptual model and strategic public diplomacy and focusing on geographic region of Islamic world we try to study the different dimensions of public diplomacy .In this paper, the resources of making soft power for the Islamic republic of Iran have been utilized in two strategies including educational and media strategy of public diplomacy; then by focusing on the Middle East as well as central Asia , the achievements like the extension of Islamic awakening and the increasing of Iranian strategy among them have been observed
00 00; 00 00; 00 00
Volume 12, Issue 15 , December 2011, , Pages 9-42
Abstract
The Outcasts is one of the most favorite movies in the field of the Sacred Defense)Iran and Iraq war) genre. And the film is produced in three episodes.
The film is the best seller movie in this field, and the main characters in this triple are the same and didn’t change in each episode. There ...
Read More
The Outcasts is one of the most favorite movies in the field of the Sacred Defense)Iran and Iraq war) genre. And the film is produced in three episodes.
The film is the best seller movie in this field, and the main characters in this triple are the same and didn’t change in each episode. There are three main characters in each episode. Haji Grinof is one of these characters he is a fanatic and opportunist person; But Haj agha is a devoted person. The other character is Majid Sozoki Who is a part of the Outcasts. Therefore in the cinema of Iran a new kind of character has been appeared so in this article the new kind of character has been named the outcast soldier
In this paper we have tried to find the ups and downs of soldier role in the three episodes of the film by using the participation model of Greimas as well as by Narrative Structure
Three kinds of characters named devoted soldiers, fanatic soldiers and outcast soldiers has been introduced and they have three different positions in the story such as subjected , supportive as well as deterrent. In spite of the name of the script the study has showed that in the movie the devoted soldiers are the main characters not outcast soldiers. The main story is around the devoted soldiers and they will be subjective at the end of each episode. The outcast have had the key role soldiers in episode 1 and 2, but in the episode 3 they have been neglected and marginalized
00 00; 00 00; 00 00
Volume 12, Issue 13 , September 2011, , Pages 9-40
Abstract
This article is tried to investigate the concept of cultural identity of Iranin children’s book during three years including, 1375, 1380 and 1385.in this research by using the content analysis method, the components of cultural identity has been studied and analyzed. The reliability has become ...
Read More
This article is tried to investigate the concept of cultural identity of Iranin children’s book during three years including, 1375, 1380 and 1385.in this research by using the content analysis method, the components of cultural identity has been studied and analyzed. The reliability has become 83%. Also 88 realistic stories of 21 books which has been written by Iranian novelist for children who are in the age groups B and C during these three years have been chosen as the sample. The spss18 software is used for analyzing the data. The results have shown that the components of "interest of national customs and traditions" with 34/7 percent and the component of “interest in language and literature," with 0 / 32% have had the highest percentage of Frequency. Studying the cultural identity of each year has indicated that the stories which have considered the cultural identity in the periods are not the same.
00 00
Volume 11, Issue 9 , May 2010, , Pages 9-34
Abstract
In this paper, while reviewing the literature on the competition between various media, the results of some survey studies conducted in previous years on the consumption of media and cultural products in Iran are reviewed to analyze present competition between cinema and video, television, and satellite ...
Read More
In this paper, while reviewing the literature on the competition between various media, the results of some survey studies conducted in previous years on the consumption of media and cultural products in Iran are reviewed to analyze present competition between cinema and video, television, and satellite TV channels in which Iranian people are more inclined toward video, television, and satellite TV channels. The issue of competition between cinema and video, television, and satellite, has been investigated from two perspectives; the effect of technological changes and emergence of modern media technology on cinema and change in the recreational and entertainment habits of movie viewers.
0 0
Volume 10, Issue 5 , May 2008, , Pages 9-37
Abstract
Summary Cultural Engineering of Science is focused on making changes based on a cultural approach. Therefor, first of all "the meaning and necessity of cultural engineering of science" was examined. It came out that designing the geometry of science based on the rich Islamic culture and consequently ...
Read More
Summary Cultural Engineering of Science is focused on making changes based on a cultural approach. Therefor, first of all "the meaning and necessity of cultural engineering of science" was examined. It came out that designing the geometry of science based on the rich Islamic culture and consequently for directing the science to Islamic excellence (development) is necessary. At second stage, a model was designed for cultural engineering of science which includes components (production, supply & productivity), levels (foundations, methods & theories) & effects (culture, culture of economy & culture of politics). By combining these 9 parameters a system was designed which defines the science geometry based on Islamic culture and cultural goals. At third step, after explaining basic concepts, a number of strategies were proposed for cultural engineering of science and technology.
0 0; 0 0; 0 0
Volume 9, Issue 4 , February 2008, , Pages 9-37
Abstract
The culture of power gap as one of cultural aspects has been considered in most of previous researches as an important factor for predicting organizational behavior. The purpose of this research is to recognize behavioral and cognitive pathologies resulted from a culture of high power gap in organization. ...
Read More
The culture of power gap as one of cultural aspects has been considered in most of previous researches as an important factor for predicting organizational behavior. The purpose of this research is to recognize behavioral and cognitive pathologies resulted from a culture of high power gap in organization. To this end and to answer the question of the research, descriptive and research-based method has been used. Questionnaires were used to collect required data for testing hypothesis among statistical society which is official employees of Petroleum ministry inTehran. To analyze collected data, correlation test and SPSS software were used. The result of the research indicates that there is relationship between the culture and social deterioration of personnel imposed by supervisors as one of dark aspects of organizational- social life. So, it is suggested that power gap decrease mechanisms to be used in organizations with respect to undesirable effects of power gap culture.
0 0; 0 0
Volume 9, Issue 2 , August 2007, , Pages 9-52
Abstract
Caricatures, as independent media or through other media, play an important role in cross-cultural communications and possibly bring about substantial changes to tribes, nations, and states. Examples of this influence can be seen in the Danish insulting caricatures. Based on this event and with the intention ...
Read More
Caricatures, as independent media or through other media, play an important role in cross-cultural communications and possibly bring about substantial changes to tribes, nations, and states. Examples of this influence can be seen in the Danish insulting caricatures. Based on this event and with the intention of knowing more about the Western caricatures on Islam, this paper, using the method of content analysis, seeks to examine the Western caricatures, and their concepts about Islam. In this regard, the theories of foregrounding and convincing are deemed as the theoretical basis for this study. The results show that the Western caricatures have emphatically depicted Islam and Muslims as violent, anti-West, and hostile to the Western civilization values; they have made a profound impact on the growth of Islam-phobia around the world and particularly in the West.
Yaghoob Foroutan
Abstract
This article focuses primarily on one of the most important demographic issues, that is, the association between religious belonging and fertility desires from a sociological perspective; and we have attempted to presents research-based evidence in order to better understand some of the most important ...
Read More
This article focuses primarily on one of the most important demographic issues, that is, the association between religious belonging and fertility desires from a sociological perspective; and we have attempted to presents research-based evidence in order to better understand some of the most important patterns and determinants related to this association. To what extent can socio-economic characteristics and situations affect the association between religious belonging and fertility desires? More clearly, whether religious affiliations or socio-economic characteristics do play a more important role in individuals’ fertility desires? Generally speaking, the results of this analysis provide fresh and new research findings to support the notion developed by such demographers as Westoff & Jones (1979) and Kaufman &Skirbekk (2012), suggesting that the influence of religious affiliations on fertility desires tends to gradually decrease when the contemporary societies become more modern. The research findings of this analysis have also confirmed that despite some differences across the religious groups, their fertility desires are still substantially affected by socio-economic determinants. Accordingly, the sustainable and comprehensive success of policies and planning remain on nationwide development programs in order to improve the socio-economic characteristics of the individuals, irrespective of religious affiliations.
0 0
Volume 10, Issue 8 , February 2009, , Pages 11-33
00 00
Volume 10, Issue 7 , November 2008, , Pages 11-46
0 0
Volume 9, Issue 1 , May 2007, , Pages 11-36
Abstract
Globalization is a concept that has voracious tendency to extend in various aspects, and numerous organs, especially technologies, are used at this course.
A worth thinking issue is that today, globalization phenomenon has surrounded anyone in anywhere. Cultural, technological, economics and political ...
Read More
Globalization is a concept that has voracious tendency to extend in various aspects, and numerous organs, especially technologies, are used at this course.
A worth thinking issue is that today, globalization phenomenon has surrounded anyone in anywhere. Cultural, technological, economics and political development in 21st century is not limited to a group, nation and government, but everyone are affected by and connected to it.
Such evolution has also affected the area of culture of the countries. Cultural space definition would be changed in affected by globalization which means development of universal culture that has led to reform new outputs in cultural, social, economics and political areas.
The form and sort of affecting by globalization process depends on countries universal position and richness of their native and religious culture. There is difference between performance of those countries with and without cultural richness and old civilization history or have been suffered or transmigrated by passing history evolutions.
This article tries to investigate if globalization, which affected everyone, has influenced Islamic Iran in the area of culture? And basically for our country, what are the most reasonable attitude and strategy to deal with this phenomenon? And this dealing will set what opportunities and what threats against Islamic Iran?
0 0
Volume 9, Issue 3 , November 2008, , Pages 13-48
Abstract
The issue of the meaning is one of the complicated issues of philosophy and linguistic. At this paper has been tried to point to some of the complexities of the meaning issue through a philosophic style and context. First, some questions are going to make by general thought about the meaning to represent ...
Read More
The issue of the meaning is one of the complicated issues of philosophy and linguistic. At this paper has been tried to point to some of the complexities of the meaning issue through a philosophic style and context. First, some questions are going to make by general thought about the meaning to represent some common aspects of this issue, not base on philosophic precisions. However, these questions are deep and thoughtful. Then, through mentioning that philosophers have considered meaning issue, the aspect of current philosopher about the meaning will be pointed. Two main current philosophies (i.e. analytic philosophy and phenomenology processes which can be said that other processes are breakaways of these two philosophy processes) regarding to the meaning issue are introduced, briefly. Final, it is attempted to state a list of primary questions about the meaning at the same thought field by focusing on analytic philosophy processes, and the parameters that can be accounted for understanding the specialties of this philosophic thought. We will see here that the discussion of the meaning is extensive and comprehensive and accessing to all of its subtleties is not simple. Therefore, for emphasizing on philosophic complexity and subtleties of this subject, there have been selected two issues and done some discussions around them. One is the relationship of the “meaning” and “cognition”, and the other is the relationship of “the meaning” and “language”. The first one is investigated in general at once, again on analytic philosophy based on one of the analysts named Cuine. Second issue is investigated in view points of Vingestine, Cuine and John Searl briefly, and because of the extension and depth of some of the views it has not been investigated in viewpoint of philosophers such as Davidson. As a result of these investigations we find out that even at a thought tradition like analytic philosophy, we are facing with how many technical and strict of investigations which makes difficult listing of the meaning issues.
Malihe Soudbakhsh; Somayeh Tajik Ismaili
Abstract
This study aimed to investigate the relationship between Persian language serials of GEM TV and social capital of women living in Tehran. The research method is a questionnaire measurement tool. The statistical population consisted of women residing in Tehran (3452637 people) and a sample size of 384 ...
Read More
This study aimed to investigate the relationship between Persian language serials of GEM TV and social capital of women living in Tehran. The research method is a questionnaire measurement tool. The statistical population consisted of women residing in Tehran (3452637 people) and a sample size of 384 people. The results showed that there are 21.1% of social capital respondents at low level, 61.2% in the middle level and 17.7% at high levels and 39.4 % of the respondents with entertainment motives and follow patterns in interactions watch the Persian language satellite Channels of the GEM TV. Also, the results indicate that there is a meaningful relationship between watching Persian-language satellite channels of GEM TV with social capital (r = -0.64), structural capital (r = -0.64), cognitive capital (r = -0.63), and Relative capital (r = -0.56) among women in Tehran and between motivation (r = -0.44) and between attitude toward Persian language satellite Channels of GEM TV and social capital of women in Tehran (r = 0.44). There is a significant relationship between marital statuses, age, education, motivation and type of attitude and rate of watching of Persian-language serial of GEM TV and women, with diploma education, are more likely to watch Persian-language satellite channels of GEM TV than other groups.
00 00; 00 00
Volume 12, Issue 14 , August 2011, , Pages 27-64
Abstract
In every society people expect cultural authorities to decrease the lack of information in cultural activities by collecting data. The lack of information causes many problems for cultural policymakers thus they have faced serious barriers to lay the foundation of cultural policy. So there ...
Read More
In every society people expect cultural authorities to decrease the lack of information in cultural activities by collecting data. The lack of information causes many problems for cultural policymakers thus they have faced serious barriers to lay the foundation of cultural policy. So there should be a valid and comprehensive method to provide an objective aspect of the cultural status.
Family magazines are considered a part of cultural Goods in Iran, so they play an important role in our culture. This paper examines the content of these family magazines, particularly the messages and cultural contents of them which have been published in a period of a month. The main goal for this article is:
- We try to study the cultural issues which are considered in the magazines as well as photos and Ads of all publications then analyze their content (by using the content analysis method).
Finding:
1) More than three-quarters of the headlines on the cover of these magazines are inconsistent with the news.
2) The contents which consider the relationship between parents and children as well as the relationship of children in these magazines are very little thus it is recommended to pay more attention to these issues
vahid Bozorgi
Volume 14, Issue 24 , March 2014, , Pages 27-40
Abstract
After Iran's application for accession to the World Trade Organization was submitted to the WTO Secretariat on 19 July 1996 and accepted by consensus on 26 May 2005, Iran actually entered into the process of accession, the successful completion of which requires taking a number of measures, one of which ...
Read More
After Iran's application for accession to the World Trade Organization was submitted to the WTO Secretariat on 19 July 1996 and accepted by consensus on 26 May 2005, Iran actually entered into the process of accession, the successful completion of which requires taking a number of measures, one of which is to comply with the WTO rules and regulations in terms of, inter alia, intellectual property rights. This compliance requires that the acceding country explores the discrepancies and lacunae in its legislation on the one hand and remove them on the other. This article embarks on the former in respect of copyright and related rights.
seyyed mohammad zargar; tayyebeh rahimian
Abstract
The present study aims at studying the effect of Hofstede cultural dimensions on the adoption of Informationand Communication Technology, particularly Mobile Bank.This study is practicalin terms of objective and is descriptive – survey in terms of data collection.The statistical population of the ...
Read More
The present study aims at studying the effect of Hofstede cultural dimensions on the adoption of Informationand Communication Technology, particularly Mobile Bank.This study is practicalin terms of objective and is descriptive – survey in terms of data collection.The statistical population of the study was every Iranian who had at leastone active bank account and a mobile device with the ability to performfinancial activities. Questionnaire was used to collect data and a total of 400questionnaires were collected and analyzed. In order to analyze the data,structural equation modeling and partial least squares technique was used. Theresults of the hypothesis test showed thatMasculinity,individualism, avoidance of uncertainty and power distance have direct relation with ease of perceived use of mobile bank users and the direct relation betweenMasculinityand distance from the power with perceivedusefulness in using mobile bank was confirmed.Alsothe direct effect of the ease of perceived use of the mobile bank and the perceivedusefulness of the mobile bank on the behavioral intention was confirmed.
00 00; 00 00; 00 00
Volume 14, Issue 21 , May 2013, , Pages 29-53
Abstract
The main purpose of this research is identifying and prioritizing the index of success in marketing university books by performing different researches and examining investigation records, strategic decisions combined with marketing, have been considered as inner environmental factors and technology ...
Read More
The main purpose of this research is identifying and prioritizing the index of success in marketing university books by performing different researches and examining investigation records, strategic decisions combined with marketing, have been considered as inner environmental factors and technology and time have been considered as outer environmental factors affecting work. Publishers in Tehran build up the statistical society and the statistical sample consists a number of 220 people. The selection of publishers has been performed in a simple random manner and questionnaires have been used for the collection of data. The justifiability of the questionnaires are simulative and the reliability has been approved through Cronbach's Alpha coefficient and in order to analyze the research data, solidarity coefficient of Spearman and fridman have been used. The results of the ranking of elements are respectively as follows: positioning 6.048, product5.876, time5.621, place5.308, technology5.162, promotion4.899, price4.694, targeting4.154, and segmentation3.237.
Amin Amirhoseiny; Mohammad Reza Borzoioo
Abstract
Removal reasons of liability is circumstance in which the conditions, the person who makes loss is not responsible for compensation. These conditions in civil liability is divided to legitimate defense, rule of law or competent authority, pride, coercion, reluctance and exigency. Forcible strength is ...
Read More
Removal reasons of liability is circumstance in which the conditions, the person who makes loss is not responsible for compensation. These conditions in civil liability is divided to legitimate defense, rule of law or competent authority, pride, coercion, reluctance and exigency. Forcible strength is from the events which totally destroys causality relationship, and therefore does not fit in the discussion of justificatory reasons or exempted conditions, because the causes of Justification, causal relationship between the harmful act and harmful factor is verified. Now the important question is this if mass media harm individuals and attribute the harm to the causes like coercion, exigency based on act and etc. is it possible to ask them for compensation? Therefore due to the above reasons, there is no responsibility for person who makes loss, but it must be admitted that the situation in the area of civil liability of the media is slightly different from what is basically mentioned in civil liability. In this article using the analytical- descriptive method trying answer these question that in Iran‘s legal system what factors can be considered to be the factors which can remove civil liability of mass media? And as an answer to this question the removal causes of civil liability of media is mentioned and described within 7 title including task or legal authority of media, judicial or administrative orders of a superior officer, expressing criticism and constructive comments, coercion and reluctance, urgency Under certain conditions, the act of person against himself, and pride.
nasrin aghamolla; Leila Niroomand; Nazanin Malekian; Somayeh Tajik Esmaeili
Abstract
The study aims to investigate the effect of life skills on Tehran citizen’s media literacy by emphasizing on demographic characteristics. The results were obtained through applied research and survey method. The statistical population of the study according to national documents is 8,963million ...
Read More
The study aims to investigate the effect of life skills on Tehran citizen’s media literacy by emphasizing on demographic characteristics. The results were obtained through applied research and survey method. The statistical population of the study according to national documents is 8,963million people living in Tehran city. The sample size was estimated 385 person by Cochran's formula. The sample was selected by multi-stage clustering method. The measuring instrument in the present study was a researcher-made questionnaire which its validity was measured by formal validity and its reliability was calculated by Cronbach's alpha coefficient. Independent T-test and one-way analysis of variance were used to analyze the data.The research findings indicated that demographic characteristics affect life skills and media literacy. The findings also represented that gender does not affect media literacy and life skills and their components, but age groups affect media literacy and life skills and their components. In the findings, it can be represented that gender cannot affect the variables affecting media literacy and life skills, but the age group, including young, middle-aged and elderly, affects media literacy and life skills. This may be due to differences in lifestyle, access to the media, time constraints in dealing with the media. Also, the significant level obtained (0.001) shows that the components of life skills affect media literacy.
Azar gholizadeh Tayebe Rajabi
Volume 14, Issue 22 , September 2013, , Pages 31-51
Abstract
The aim of this study is to determine the contribution of commanding right and forbidding wrong in improving social capital among female students. The method of the research is correlation descriptive and its statistical society included 944 female students busy studying in Khorasgan Islamic Azad University ...
Read More
The aim of this study is to determine the contribution of commanding right and forbidding wrong in improving social capital among female students. The method of the research is correlation descriptive and its statistical society included 944 female students busy studying in Khorasgan Islamic Azad University in the academic year 2011-2012. Simple sampling, on the base of which 310 students were selected, was randomly done. Data collection instruments were a researcher made questionnaire with 63 questions and a response package. Cronbach’s alpha was used to assess its reliability and the validity of the questionnaire was achieved 0/87. Statistical data analysis was done at the inferential statistics level, factor analysis, univariable t, one-way variance analysis, Friedman test and LSD test were used. The results showed that the average score of the role of commanding right and forbidding wrong in increasing social capital with hypothetical average 3, was 3/61 which was higher than medium. In addition, the relationship between commanding right and forbidding wrong is meaningful through increasing social capital at p<0.01 level. A meaningful difference was not observed between the students’ demographic features and their attitudes.
Abolfazl Khoshmanesh
Volume 14, Issue 23 , December 2013, , Pages 31-56
Abstract
The position of the religion about the musique is one of the important subjects posed among the passed years. One of questions that merits to be studied in this field, is the relation between religion and music as an promoting and not a corrupting art. Upon this article, the religion can support ...
Read More
The position of the religion about the musique is one of the important subjects posed among the passed years. One of questions that merits to be studied in this field, is the relation between religion and music as an promoting and not a corrupting art. Upon this article, the religion can support in some conditions the phonic music and this music can be a source for several services. The article abordes the musical characters of some religious texts, the impacts of religious administration on the art of music, the human vocal ogane, religious music.
Maryam Sadeghi Givi; Zahra Ramehran
Volume 15, Issue 26 , December 2014, , Pages 31-58
Abstract
With regard to the provision of sending assorted text messages dependent to literature through mobile phones and the extensive spectrum of literary works in lyrical and didactic genres, the present study tries to answer the question that how the quality and quantity of text messages is in lyrical and ...
Read More
With regard to the provision of sending assorted text messages dependent to literature through mobile phones and the extensive spectrum of literary works in lyrical and didactic genres, the present study tries to answer the question that how the quality and quantity of text messages is in lyrical and didactic genres, with the aim of studying the way the mentioned genres have been formed in text messages from 2007 to 2012 using content analysis. The statistical society consists of 16,327 text messages in which the lyrical genre is divided into seven subcategories. The romance genre received more attention, because of representing the cultural-literary reaction to social needs and meeting users' sense of isolation. The didactic genre is divided into ten subcategories among which advice and training types have been more important. With regard to close interaction between these two genres, the merger lyrical-didactic type has been extracted from text messages.
Mohammad Mehdi Forghani; Seyed Easa Abdi
Abstract
This article is based on academic research entitled "The Representation of Women in Gender Jokes" which aims to examine the representation of women in jokes. In this study, due to the subject's qualitative aspects, discourse analysis has been used. For this purpose, twenty gender jokes were selected ...
Read More
This article is based on academic research entitled "The Representation of Women in Gender Jokes" which aims to examine the representation of women in jokes. In this study, due to the subject's qualitative aspects, discourse analysis has been used. For this purpose, twenty gender jokes were selected out of more than a hundred cases and analyzed using the three-dimensional model of Norman Fairclough. The results showed that representation of women and girls in gender jokes is negative and ignoble compared to men and even boys. In these jokes, the representations of women are different to girls. Representation of women is affected by the stereotypes, traditional and patriarchal beliefs and partially media stereotypes. On the other hand, the representation of girls was largely influenced by media stereotypes. Also, the results reveal that the gender jokes have emerged from the patriarchy discourse and at the end lead to confirmation and reinforcement of this discourse.
Seyyed Rouhollah Hadj Zargarbashi; Mojtaba Abdkhodaee
Abstract
As a realm of global communication, international relations considered an operational environment for interactions of international actors. Understanding behavioral principles of these actors lead to right understanding of their actions and playing. So, without this understanding, explaining and analyzing ...
Read More
As a realm of global communication, international relations considered an operational environment for interactions of international actors. Understanding behavioral principles of these actors lead to right understanding of their actions and playing. So, without this understanding, explaining and analyzing of their behavior is impossible. Nowadays, increasing the number of international actors and inclusion of various non-governmental actors has doubled the importance of their study. Understanding the actions of Shia Marjai’ah institution – as one of these actors – is not excluded. This forms the central issue and the basis of the formation of the question of this article: What is the Trans-Terrestrial Decision-making Pattern of Marjai’ah Institution and what are its theoretical foundations and practical rules. How it manages to provide objective needs and at the same time maintains religious goals and duties? “The rationale of the assignment” as well as “assignment -based rationality”, forms the main structure of decision-making pattern of Marjai’ah Institution that is based on multi-dimensional and multi-stage model that enjoys the sources of Ijtihad (Marja’iah), the basic rules and observance of objective materials.
mohamad mahdi Forghani; Robabeh Mohajeri
Abstract
Abstract The main objective of this research is to investigate the amount of trust in smartphone based social networks in Tehran. In this research, 800 randomly selected researcher-made questionnaires were distributed among 15-45 year old Tehran youths in five regions of north, south, east, west and ...
Read More
Abstract The main objective of this research is to investigate the amount of trust in smartphone based social networks in Tehran. In this research, 800 randomly selected researcher-made questionnaires were distributed among 15-45 year old Tehran youths in five regions of north, south, east, west and center of Tehran. In the end, it was determined that trust is not related to age, education and place of residence of the users. Trust in different genders and marital status was not significantly different. The other achievement was the measure of trust, which was characterized by an average of 2.98, moderate and upward levels of confidence. Micro-variable “design and ease of use” has the most effect and micro-variable “security of software” has the least effect on trust. The main objective of this research is to investigate the amount of trust in smartphone based social networks in Tehran. In this research, 800 randomly selected researcher-made questionnaires were distributed among 15-45 year old Tehran youths in five regions of north, south, east, west and center of Tehran. In the end, it was determined that trust is not related to age, education and place of residence of the users.
